Rewards & VIP
GrowthPhase 2Lead: Rewards Orchestrator Agent
Architecture Pattern
View full details →Reward fulfillment follows a strict chain: trigger → validate → calculate → deliver → confirm. Different reward types are routed to specialized handlers. VIP requests are routed by tier (Bronze/Silver/Gold/Platinum) with escalating personalization. VIP tier decisions use 3-agent consensus.
Core Operations. Bonusing and loyalty programs are critical for player retention. Depends on Phase 1 player intelligence and risk data.
Tools
Goals
Agent Sizing Rationale
14 agents: 1 rewards orchestrator + 3 bonus strategy (odd for bonus approval voting) + 3 loyalty/execution + 3 VIP identification/tiering (odd for VIP upgrade voting) + 4 VIP communication. Bonus decisions and VIP tier decisions both use 3-agent consensus.
Bonus Strategy (3-agent voting panel)
Loyalty & Execution
VIP Identification & Tiering (3-agent panel)
VIP Communication & Offers (3 specialists + orchestrator)
Agents Used From Other Departments
These agents from other departments feed data into or are called by this department's agents.
LTV and segments determine bonus eligibility, amounts, wagering requirements, and VIP tier decisions.
Fraud signals prevent bonus abuse and multi-account exploitation.
CRM delivers reward notifications and manages reward-related communications.
VIP players receive priority support routing through CS.
VIP communications and reward UX must reflect premium brand positioning.
Bonus budgets, cashback payouts, and VIP comp costs all flow through Finance. Large VIP packages require Finance approval.
Retention interventions trigger bonus delivery. Churn risk scores inform VIP tier protection decisions and proactive VIP outreach.
Bonus T&Cs need legal review per jurisdiction. Responsible gambling limits on bonus amounts and wagering requirements must be enforced.